Learn how AR is transforming businesses and increasing ROI at XRDC!

Companies around the world are improving their business and increasing their profitability with new augmented reality technologies, and at XRDC in San Francisco this October you’ll have a unique opportunity to see how!

That’s because Scope AR cofounder and CEO Scott Montgomerie will be there to present an exciting Enterprise track talk on “Show Them the ROI: How AR is Transforming Decades Old Business Processes to Deliver Impressive Results.”

Make time to see this talk, because you’ll get case study examples of early Fortune 500 enterprise adopters of AR and the return on investment (ROI) they’re seeing. Examples will show how AR is positively impacting the bottom line, including how organizations such as Lockheed Martin has improved overall worker efficiency by 42 percent and reduced the time it takes to interpret work instructions by more than 95 percent, how Unilever has reduced equipment downtime by 50 percent, and how Prince Castle has achieved a 100 percent success rate of accurately diagnosing a problem and needed repair the first time.

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Learn firsthand what’s working in AR advertising at XRDC this fall!

Come out to XRDC at the beautiful Fort Mason Festival Pavilion in San Francisco this October to hear, firsthand, how augmented reality is reshaping the advertising industry!

In a special Brand Experience track talk on “AR Advertising and Commerce: What’s Working?ARtillery Intelligence chief analyst Mike Boland will share market data and practical insights on how customers interact with AR ads and why.

This is a great talk to see if you’re at all curious about how AR development skills are being used in commerce, or want to know specifically what strategies work for delivering approachable, enticing AR brand experiences.

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Oculus Rift surpasses HTC Vive as VR devs’ top platform in new XRDC Innovation Report!

Today Informa Tech, organizer of XRDC and the Game Developers Conference, is proud to present the fourth annual XRDC VR/AR Innovation Report!

This year’s report is completely free to download and packed with practical insights from a survey of over 900 industry professionals involved in the development of AR/VR/MR experiences.

This report offers nuanced, wide-reaching perspective on the AR/VR/MR industries, touching on everything from what platforms devs are focusing on right now to how they’re funding their projects.

For more information and to read the full report, download it for free here!

XRDC 2019 will bring together creators of all kinds of immersive experiences — including games, entertainment, healthcare, marketing, training, design, and more — October 14th and 15th at the beautiful Fort Mason Festival Pavilion in San Francisco, a waterfront venue well-suited to networking, demos, and convivial knowledge-sharing.

There’s a lot to be excited about in the AR/VR/MR space this year; new AR games like Harry Potter: Wizards Unite and Minecraft Earth are bringing in a new wave of players, even as the debut of the wireless Oculus Quest headset is inspiring many people to buy into VR for the first time.

The results of this year’s survey bear that out, as many respondents cited the Oculus Quest’s debut as the most exciting thing to happen in the industry this year. The Quest also ranked high on the list of devs’ most targeted platforms, and the Oculus Rift actually surpassed the HTC Vive this year as the most common platform currently being targeted by industry professionals.

The full report lays out these learnings in much more detail, providing valuable takeaways on current trends critical to the growth of VR/AR/MR development. Here’s a sample of some of the findings:

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XRDC offers a rare look at how biometric VR is improving mental health care

Virtual reality experiences have the power to make you feel as if you’re immersed in another place, and now pioneering experts are trying to measure and understand your emotional responses while you’re in VR in order to make this technology a more effective mental health treatment tool.

It’s a remarkable project, and at XRDC in San Francisco this October you’ll have a rare opportunity to learn all about it in a special Healthcare track talk on “Biometric VR: Using Facial Expressions to Create Personalized Experiences.”

Register for XRDC by August 7 to save $500 with code B500 — this limited time offer gives you $100 off in addition to the $400 in savings with the early registration rate.

Presented by Emteq chief scientist Charles Nduka, this session promises to afford you a practical overview of VR’s potential role in supplying biometric data and helping deliver mental health interventions in the fields of anxiety disorders (including post traumatic stress and phobias), autism spectrum disorders, and depression.

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At XRDC you’ll learn how VR is radicalizing drug design at nanoscale

Virtual reality is finally seeing meaningful adoption in healthcare and other industries, and at XRDC in San Francisco this October you’ll have a rare opportunity to see exactly how cutting-edge researchers are using VR to design new drugs — at nanoscale!

Specifically, in a promising Healthcare track talk on “A VR Tool for Interactive Pharmaceutical Design at the Nanoscale” University of Bristol researchers Mike O’Connor and David Glowacki will present present Narupa, a remarkable open-source VR drug design tool.

Register for XRDC by August 7 to save $500 with code B500 — this limited time offer gives you $100 off in addition to the $400 in savings with the early registration rate.

This VR software pairs high-performance computing with rigorous physics simulations to allow researchers to visualize and interact with the nanoscopic world, and enable them to intuitively reason about complex molecular structures and design new drugs at nanoscale.

Nanotech and pharma research involves studying domains which cannot be perceived with human senses. As such, XR technologies, combined with cloud computing and open source standards, have transformative potential at the cutting edge of nanotech and pharma.

Increasing the impact of XR in nanotech and pharma will require close contact between XR software/hardware engineers, and nanotech researchers; make sure to check out this XRDC talk so you can be right there on the bleeding edge of this work: you’ll learn about the unique challenges of working with VR for pharmaceutical and nanoscale design, ranging from cloud computing and machine learning to the design of new data gloves, and the aesthetics and sonification of an invisible microscopic world!

This is just one of the many exciting, inspiring sessions planned for XRDC at the beautiful Fort Mason Festival Pavilion in San Francisco, so sign up now to reserve your spot a great price!

This year there’s an all-new XRDC pass for sale: the Startup Pass, specifically designed to give smaller teams and trailblazing startups a clear path to success at XRDC at nearly half the price of the regular pass.

For more details about XRDC, which is produced by organizers of the Game Developers Conference, check out the official XRDC website. You can also subscribe to regular XRDC updates via emailTwitter and Facebook.

Attend XRDC to see how natural language processing takes VR to the next level

Virtual reality has the power to make you feel immersed in another place, and at XRDC in San Francisco this October you’ll have a chance to see how the team at Skydance have managed to deepen that immersion with natural language processing!

Specifically, Skydance Interactive chief Peter Akemann will be there to deliver a special Games track talk on “Voice Changes Everything: Bringing the Natural Language Processing Revolution to VR” in which he’ll present the challenges and triumphs of making cloud-based voice interface a big interface feature in Skydance games.

This is a great opportunity for you to quickly gain a detailed understanding of the technical demands, the costs, and limitations of state-of-the-art natural language processing tech, and how it’s best implemented in VR settings.  Plus, Akemann will share practical examples from Skydance’s own work, as well as projections on where these technologies will lead in the future.

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Learn to ‘sketch’ VR game design ideas during a live demo at XRDC!

Virtual reality is sometimes pigeonholed as a solitary experience, but at XRDC in San Francisco this October you’ll have a chance to see an expert game maker design new VR game mechanics live — with audience participation!

In a special XRDC 2019 Entertainment track talk on “Drawing Code: Sketching VR Mechanics LiveCloudGate Studio president Steve Bowler will you how he works in Unreal Engine 4’s Blueprints system by designing a new VR game mechanic — live!

Taking audience suggestions, Bowler intends to “sketch” at least one new working VR mechanic to demonstrate how easy it is to get started making games using Blueprints. Part Iron Chef Challenge, part Magic of Oil Painting, and part fall-down pratfall comedy, this session should equip you with new techniques for game design and a renewed passion for game development.

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Come out to XRDC and learn how your VR skills can be used for public good!

Hey innovators, the National Institute of Standards and Technology (NIST) is using virtual reality to improve public safety, and you can learn from their work firsthand at XRDC in San Francisco this October!

There you’ll have an opportunity to see a cool Enterprise track talk on “Building Virtual Reality for Public Safety” in which members of the NIST Public Safety Communications Research Division will show you how their open-source environments are helping devs in enterprise and academia build great training tools for first responders.

If you work in VR (or are thinking about making the jump) you want to catch this session, which is packed with lessons learned in developing these environments with the first responder community, trials and tribulations from 500+ demos, plus findings on what worked well — and what failed miserably.

The PSCR Open Innovation team will discuss how these environments have been used to collaborate with the public as well, and share insights from the several prize challenges that have tasked contestants with creating unique solutions (ranging from heads-up displays to haptic feedback devices) to assist public safety in conducting their tasks.

It’s a forward-thinking talk packed with useful learnings and advice on how to use your cutting-edge VR skills for public good, so make time to check it out!

Of course, this is just one of the many enlightening and inspiring sessions planned for XRDC at the beautiful Fort Mason Festival Pavilion in San Francisco, so sign up now to reserve your spot a great price!

This year there’s an all-new XRDC pass for sale: the Startup Pass, specifically designed to give smaller teams and trailblazing startups a clear path to success at XRDC at nearly half the price of the regular pass.

For more details about XRDC, which is produced by organizers of the Game Developers Conference, check out the official XRDC website. You can also subscribe to regular XRDC updates via emailTwitter and Facebook.

VR training for the workplace works — see how firsthand at XRDC!

Last year Hilton and the Sweetrush design firm won top honors for their innovative and effective use of virtual reality as a training tool, and at XRDC this October they’re going to show you how they did it!

As part of the XRDC Training track of sessions, SweetRush’s John-Carlos Lozano and Hilton’s Blaire Bhojwani will present “VR Training: A Hilton Hotels and SweetRush Case Study“; a rare look inside the design of two award-winning VR learning programs.

Using a variety of techniques (inclding stereoscopic video, 3D environments, spatial audio, live actors and interactivity), these programs have proven to be effective at training staff while also helping them better empathize and understand the perspectives of both their colleagues and their customers.

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GDC 2020 opens call for ‘Core Concepts’ submissions!

Informa Tech, the organizers of the Game Developers Conference (GDC) 2020, are now accepting submissions to present lectures, roundtables, and panels for the Core Concepts part of the event, taking place from the Wednesday through Friday of the GDC week.

Proposals will be open from now until Thursday, August 15th at 11:59 PM PT. GDC 2020 marks the 34th edition of the conference, which returns to the Moscone Center in San Francisco, March 16-20, 2020.

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